Ricardo Pustanio is an enduring icon in the
world of New Orleans Mardi Gras float design and local
artistry. Today his phenomenal creative talents are
witnessed by thousands upon thousands of locals and
tourists who throng the streets of New Orleans each
year to catch a glimpse of one of the oldest and most
prestigious parades of the season, the Krewe of Mid-City.
Year after year spectators are dazzled by Ricardo’s
original designs and foil creations, bringing the
Krewe’s themes to vibrant life. Though now at
what one might call the pinnacle of his success, it
has taken Ricardo many years of hard work and dedication
to get where he is today. And according to Ricardo,
“The best is still to come!”
Born in New Orleans in January,
Ricardo is the third son of local golfing legend Eddie
“Blackie” Pustanio, a well-known icon
of the sport. Even as an infant it seemed fame was
destined to smile on Ricardo: when he was baptized,
the famous “Diamond Jim” Moran was hailed
as his godfather and all the major golfing pros who
visited the elder Pustanio at his City Park Golf Course
digs bounced little Ricardo on a famous knee at one
time or another.
Early in life Ricardo demonstrated
a profound talent for art, first expressed in kindergarten
and grammar school artwork that was well ahead of
its grade level. From an early age, Ricardo’s
work was distinguished with prizes and praise.
Like nearly every child brought
up in the city of New Orleans, Ricardo was brought
out by his parents to enjoy the pageantry and revelry
of the great old-line Mardi Gras parades. These halcyon
Mardi Gras days of his youth were Ricardo’s
first taste of the passion that would become the artistic
pinnacle of his later career.
During the 1960’s the Krewe
of Mid-City, one of the oldest of the great New Orleans
krewes, would sponsor a float design competition among
schools in the New Orleans area. This wasn’t
to design life-size floats, of course, but the traditional,
“shoebox” style that every New Orleans
child so enjoys making. The entries were judged by
Mid City’s reigning royalty and the winner would
receive the honor of being mounted to the King’s
float for the traditional Sunday before Mardi Gras
Day parade.
Ricardo’s entries won First
Place and rode with the King of Mid-City three years
in a row: a true precursor of things to come. “In
all honesty, I don’t think there’s a single
picture of any of my shoebox floats,” says Ricardo.
“But I can remember how proud I felt seeing
my shoebox going down the street with the King. Now
I feel the same way, only more if that’s possible,
when I see my whole parade going by!”
But long before the Krewe of Mid-City
would welcome its shoebox winner back as its premiere
designer of the old-line parade, Ricardo spent many
years distinguishing himself and his work in New Orleans
and surrounding areas.
The winner of many art competitions
throughout his life, his earliest prize winning work
was created while Ricardo was still in Kindergarten.
The piece hung in the children’s area of the
New Orleans Museum of Art for many years; other early
works could be found on display in the New Orleans
Cabildo: most are now in private art collections in
New Orleans and across the U.S.
In the early 1970’s Ricardo
began a long association with local New Orleans radio
station WRNO-FM where he distinguished himself as
Art Director for many years. Ricardo has been credited
as the designer for the now familiar WRNO 99.5 call-letter
logo, as well as the guitar logo that was popularized
by the radio station in ads and on billboards, posters
and t-shirts throughout the 1980’s. Ricardo
is the designer of the artwork for the limited release
WRNO compilation albums featuring notable New Orleans
rock acts of the era.
Ricardo has also worked for several
decorating companies in the New Orleans area including
Freeman, Spangenberg, Schmidt Brothers, Andrews Bartlett
and Associates, Exhibition Contractors, and International
Productions to name only a few. Ricardo also lent
his talents to several local properties companies
in creating background and scenic designs for major
theatrical productions, large stadium performances,
conventions, and many of the famous grand balls of
legendary Mardi Gras krewes. His fantastic backdrop
for the first year “Save Our Lake” fundraiser
was an event highlight and was later auctioned for
several thousand dollars.
Ricardo served Le Petit Theatre
du Vieux Carre as Technical Director for its 1992-1993
season during which he contributed his considerable
artistic talents to the creation of scenery and backdrops
for the season’s major productions including
“West Side Story,” and “The Baby
Dance,” for which he created a giant 60 ft.
by 30 ft. papier mache pyramid, one of the highlights
of the season. Ricardo’s set designs for the
production of “King Midas and the Golden Touch”
and “The Snow Queen” each won him numerous
awards.
In 1992 Ricardo also began his long
association with William Crumb and the Children’s
Educational Theatre. His work on scenery and backdrops
has toured with the company in 13 major productions
across the U.S. and he continues to contribute his
talents to the organization to this day. Ricardo’s
has also donated his time and talent to a number of
non-profit organizations including the Save Our Lake
Foundation and the March of Dimes.
Ricardo’s special style was
also very visible in his work on numerous backdrops
and displays for the 1984 New Orleans World’s
Fair; several of his original pieces from that Fair
have garnered high prices at auctions throughout the
U.S. and Europe. Ricardo also displayed his talent
with scenic design in some of the best-known, locally
produced films including “Angel Heart”
starring Mickey Rourke, “The Big Easy”
starring Dennis Quaid, Anne Rice’s “Interview
with the Vampire” starring Tom Cruise, and most
recently in the much anticipated “A Love Song
for Billy Long” which stars John Travolta and
was filmed on location in historic New Orleans.
Over the years Ricardo’s work
has crossed many mediums. His work as a muralist can
be seen in public buildings, restaurants, and private
residences in New Orleans and across the Gulf Coast
and Florida. Additionally, Ricardo has conceptualized
and designed numerous book covers and illustrations
for major works of Science Fiction and Fantasy: he
was voted Best New Artist of the Year at World Cons
held in New Orleans and in Amsterdam, Holland. Ricardo
has also illustrated children’s books, created
portraits and artwork for private clients across the
U.S. and in Europe, and has to his credit three original
action comic books, the illustration and design of
the long-running International Middle Eastern Dancer
magazine, and several decks of personalized Tarot
cards.
It is no wonder Ricardo has been
named one of The Hardest Working Artist in the City
of New Orleans.
But through it all Ricardo has never
lost that feeling of childhood wonder first inspired
by the New Orleans Mardi Gras parades of long ago,
and, in fact, he has never missed an opportunity to
work in the float design medium.
In his career, Ricardo has worked
with several of the leading Mardi Gras float decorating
and design companies including Blain Kern Designs,
Barth Bros.and Royal Artists. Over the years he has
worked as the main artistic designer for many famous
New Orleans krewes including Zeus, Babylon, Sparta,
Tucks, Pegasus, Pontchartrain, Selena, Pandora, Hercules,
Okeanos, Minerva, Shangri-La and Venus. He recreated
the major Arch de Triumph float for the Corps de Napoleon,
and his work was paraded unchanged for eight seasons.
He has designed for krewes as far away as Morgan City,
Louisiana and Mobile, Alabama, and Texas and his work
has been in demand as rentals for several local parade
organizations during the local celebrations of St.
Patrick’s Day, the Italian-American Parade,
and even as a float for Santa Claus in a local Christmas
parade.
It was through his association with
Royal Artists that Ricardo was re-introduced, as it
were, to the famous old-line Krewe of Mid-City, unique
among all other Mardi Gras parades for its hand-made,
all-foil floats. Unlike other parades that use papier
mache, plaster and paint, often to excess, the Krewe
of Mid-City has remained faithful to the unique foil
designs it first introduced to the Mardi Gras tradition
in 1933.
For Ricardo, the opportunity to
work on the magnificent and outrageous foil floats
of the Krewe of Mid-City was like the culmination
of a life’s dream, and memories of his first
foil shoebox floats were not far off. When, following
the death of designer Betty Rae Kern and the change
from Royal Artists in 1999, Ricardo became the exclusive
Artistic Designer for the old-line krewe, the dream
became reality.
Ricardo’s designs and innovative
creations in foil have taken the old-line parade into
the 21st century with a fantastic new look, to the
delight of parade-goers everywhere. Ricardo’s
work on Mid-City has garnered the krewe the coveted
title of Best Day Parade for several consecutive years
and much of the credit for this distinction goes to
Ricardo’s phenomenal talents and his fearlessness
in experimentation with the foil design medium.
Each year, Ricardo builds upon and
then surpasses his plethora of designs until it seems
that there is no end to the types and varieties of
creations he can mold from simple foil, mylar and
wire. With nothing more than a heavy-duty stapler,
a sheet of foil and his imagination, Ricardo has brought
the fantasies of children of all ages to life before
their eyes and the traditional Sunday-before-Mardi
Gras Day parade is one of the most anticipated of
the entire season. In fact, the flow of onlookers
– newcomers and old timers alike – never
stops while the parade sits idle, lined up, waiting
for the word from the Krewe Captain to “Move
Out!” With smiles of delight parade-goers approach
each float as one would approach a major work of art,
in wonder and curiosity, reaching out to touch a glittery
tassel here or a luminous mirror there, or to shake
one of the huge, bobbing flowers that look as if they
were picked right from the garden of the Wizard of
Oz.
Even while his work is giving so
much pleasure, Ricardo is still creating, often crawling
onto a float at the last minute, brandishing a stapler
and unfurling colorful foil like a flag, producing
yet another beautiful creation in minutes and right
in front of gaping onlookers. It has been speculated
among Mid-City Krewe members just how far all the
foil that makes up Ricardo’s designs would reach:
around the world several times or to the planet Mars
are the usual answers. The Krewe of Mid-City, in all
its many manifestations at the hand of this extraordinary
artist, is truly a work of genius and is always, if
you listen to Ricardo talk, a work in progress, an
ever-growing and expanding work of art that each year
gives pleasure to thousands.
Ricardo has said, in reflecting
on his artist achievements, “I have paid my
dues many times over the years and I am always in
a constant state of expectation: I can’t wait
for the next challenge, the next thing to approach
me. I am probably most proud of my work with the Krewe
of Mid-City in recent years, because they have allowed
me an unlimited palette to create with: the only limit
is my imagination, and as you see, that has never
had any limits!”
In looking toward the future, Ricardo
has phenomenal plans for making history with his designs
for the Krewe of Mid-City. But, he says, “I
would love to get my hands on some of the other old-line
Krewes again. What I have learned is that the only
real approach is a truly hands-on approach, and that
excludes all the technology and animation that have
become a part of float designs in recent years. Because
of this a lot of the famous krewes have become stale
and redundant: they all look alike. I would like to
see them all look unique, one from the other, and
the only way to achieve that is to pour your own heart
and soul into it and not be afraid to use your hands.”
Ricardo Pustanio has never been
afraid of pouring his heart and soul into everything
he does, and his hands have been busy creating designs
that have brought joy and pleasure to literally thousands
of people over the years. He is truly The Hardest
Working Mardi Gras Artist in the City of New Orleans
and in the history of Mardi Gras design. Luckily for
us, he plans to continue his unique styles of design
and artistic creation for many, many years to come.